EGCO Group Innovation​

EGCO Group manages innovation by integrating AI into its corporate strategy to develop innovations that generate business impact and sustainably enhance competitiveness. Under the AI-Driven Organisation initiative, EGCO Group has established an AI Innovation Framework that covers the entire innovation lifecycle, from capability building and opportunity identification to prototype development, testing, deployment, and enterprise-wide scaling.

The framework consists of the following key elements:

  • Strategy Alignment - Establish a roadmap for transforming the organisation into an AI-Driven Organisation, aligned with corporate strategy and long-term growth objectives.
  • Capability Building - Enhance the capabilities of executives and employees through AI Literacy programmes, AI Bootcamps, and project-based learning to strengthen AI knowledge and skills.
  • Innovation Development - Encourage all business functions to identify challenges and improvement opportunities and develop AI use cases based on real business processes to improve efficiency, reduce costs, and create business value.
  • Prototype and Validation - Provide AI Clinic and AI Sandbox platforms to support consultation, prototype development, pilot testing, and feasibility assessment before full-scale implementation.
  • Innovation Showcase and Scale-up - Organise the EGCO AI Summit 2025 as a platform to showcase and select high-potential AI projects and accelerate their deployment across the organisation.
  • Knowledge Sharing and Continuous Improvement - Promote knowledge sharing, performance monitoring, and project enhancement to foster a culture of innovation and continuous learning.

This framework helps establish an Innovation Ecosystem that connects innovation efforts with measurable business outcomes. As a result, AI adoption has expanded beyond individual departments to become Enterprise-wide AI Adoption.

AI Innovation Performance in 2025

Under the EGCO AI Summit 2025, employees from various functions collaborated to develop AI use cases that address business challenges. A total of 14 projects advanced to the final presentation stage, comprising 8 Strategic AI projects and 6 My Division AI projects.

These projects covered a wide range of critical business functions, including procurement, power plant and renewable energy operations, business development, finance and accounting, human resources, legal affairs, cybersecurity, engineering, project management, internal audit, and corporate communications. This demonstrates that AI adoption has expanded across the organisation’s key functions and has become an important tool for enhancing operational performance.

Examples of AI projects with practical application potential include:

  1. AI-powered end-to-end procurement management system.
  2. Real-time AI system for analysing power plant fuel efficiency.
  3. AI-powered cost of capital analysis system to support investment decision-making.
  4. AI agent for accounting analysis and executive reporting.
  5. AI chatbot for human resources services.
  6. AI solution for legal contract review.
  7. AI agent for cybersecurity threat analysis.
  8. AI chatbot for providing guidance on corporate policies and regulations.

Innovation Culture

EGCO Group believes that its people are at the heart of innovation. Therefore, EGCO Group encourages employees at all levels to participate in AI development through hands-on learning, cross-functional collaboration, and project development based on real workplace challenges.

Initiatives such as AI Literacy, AI Bootcamp, AI Clinic, AI Sandbox, and EGCO AI Summit have facilitated knowledge sharing, fostered an AI Community, and strengthened a data-driven culture across the organisation. These efforts empower employees to continuously initiate, experiment, and develop innovative solutions while supporting the responsible use of AI in accordance with EGCO Group’s governance principles and Responsible AI framework.

Business Value Creation

The implementation of the AI-Driven Organisation initiative in 2025 has helped establish a comprehensive AI Innovation Ecosystem encompassing capability development, innovation creation, and business value creation. The programme successfully developed AI use cases covering both core and supporting business functions and generated prototypes with strong potential for enterprise-wide deployment.

AI adoption has improved operational efficiency, reduced processing time, minimised repetitive tasks and operational errors, enhanced data-driven decision-making, and strengthened cross-functional collaboration. In addition, these initiatives have improved the organisation’s readiness to adapt to technological change, enhanced competitiveness, and supported EGCO Group’s sustainable long-term growth.

Responsible Artificial Intelligence

EGCO Group is committed to deploying artificial intelligence responsibly, in accordance with its Artificial Intelligence Policy and guideline aligned to ISO/IEC 42001. The Policy governs all AI systems across the Group, restricts access to sensitive AI capabilities and prohibits high-risk applications such as unauthorised biometric identification, and requires that all AI-generated content is distinctly labelled so that employees and stakeholders can identify when AI has played a role. Deployed models are regularly assessed for fairness and bias, and mechanisms are in place to detect and correct models drift over time.

The Policy also formally defines and requires management of the ecological footprint of AI operations — covering energy, water, and emissions from both proprietary and third-party systems — as part of responsible AI governance. Users and affected parties may contest AI-driven decisions through a formal appeals process.

AI Operations

To put this into practice, EGCO Group pursues a structured five-year AI roadmap covering strategy, platforms, data readiness, and use case development. In 2025, EGCO Group hosted the EGCO AI Summit, inviting employees to co-create AI solutions across divisions. More than 10 projects were submitted, evaluated on execution readiness and potential for broad impact, producing four AI use cases now in development for Go Live in 2026 with a combined budget of THB 3 million.

These use cases reflect how responsible AI directly supports operational and sustainability outcomes.

Solar Farm Forecast Monitoring

  • Machine learning model predicting power generation output in 10-day and 6-hour horizons, disaggregated into 15-minute intervals to comply with EGAT Grid Code requirements.
  • Go Live: December 2026

HR Applicant Matching Assistant

  • Screens resumes automatically against job descriptions and competency criteria across multiple sources.
  • Cut screening time by approximately 50%.

Purchasing TOR and Proposal Evaluation Assistant

  • Automates document review and memo drafting, reducing evaluation time from 4 hours to 30 minutes.
  • Achieves an 87% reduction in evaluation time.

Legal NDA Review Assistant

  • Automated contract review and clause identification, improving consistency with EGCO Group's standard templates.
  • Review time shortened from 180 minutes to 30 minutes.

AI Training

The Board of Directors and senior executives participated in an "AI Governance" training session organized by the Artificial Intelligence Governance Center (AIGC) and Microsoft (Thailand) Co., Ltd., covering AI governance, risk assessment, and responsible implementation.

To further build workforce capability, EGCO Group organized "Safe AI Usage, PDPA Compliance, and Personal Data Breach Management" training, which was conducted by the Office of the Personal Data Protection Committee (PDPC), for EGCO Group’s employees. The training covered personal data, AI risks, safe AI usage, approaches to use AI in day-to-day operations, and case studies related to effects from unsafe AI usage. This session equipped employees to navigate AI safely in their daily work.